Candice R. Smith, MSN, RHCNOC, CCRN
Chief Executive Officer

Candice obtained her BSN from WTAMU and has a Master’s in Nursing Administration from the University of Phoenix. Prior to joining Hereford Regional Medical Center in 2016, Candice worked at Northwest Texas Hospital for 13 years and served as chief nursing officer at Plum Creek Long Term Acute Care Facility for three years. Her experience includes pediatric care, medical intensive care, surgical intensive care, and trauma services. Candice became the interim CEO in 2023.

In 2023, Candice earned her certification as a Rural Health Chief Nursing Officer from the National Rural Hospital Association.

In 2017, she was nominated as one of the Panhandle’s top 25 nurses. She is active in numerous civic and community groups and holds board positions with Court Appointed Special Advocacy for kids and serves as a Court Appointed Special Advocate as well. She also serves on the Panhandle Regional Advisory Council, Amarillo College Advisory Counsel, and Hereford Day Care board. She serves as a council member on the Texas Disaster Preparedness Committee, and she is also an active member of the Texas Emergency Medical Task Force.

Trevor Rohm, M.D., MS
Chief Medical Officer

Dr. Rohm is board certified in family medicine and in clinical informatics and sees patients at the Hereford Health Clinic where he focuses primarily on management of chronic conditions, such as diabetes and hypertension. Dr. Rohm serves as the clinic’s medical director and works with clinic staff to provide a full scope of family medicine services. Dr. Rohm also oversees the hospital’s quality metrics and works closely with our Accountable Care Organization.  He is a former software engineer and data analytics specialist.

Paul Gafford
Chief Financial Officer

Paul is a licensed certified public accountant with past leadership roles in hospital, auditing, and consulting settings. For the last twenty years, Paul has worked in rural healthcare as both an audit partner and a chief financial officer. He brings extensive leadership experience and a deep understanding of the unique challenges that face the rural healthcare industry to Hereford.

Paul is a graduate of Angelo State University, and is licensed by the Texas Society of Public Accountants and the American Institute of Certified Public Accountants. He also serves as a member of the Healthcare Financial Management Association.